At the beginning of 2010, I was embarking on a new career in real estate sales. I was willing to do whatever it took to succeed and defy the odds, despite the fact that I was starting out during the worst housing market since the great depression.
I was lucky enough to have found Keller Williams Realty, which has been awarded the top training company across all industries numerous times. My goal was to close on a transaction every month in my first year, that would have me earning more than I had been working full-time. Plus, one deal a month for a new agent was the expectation that was set for me by the office, that was until I met Anna.
The office assigned us a mentor, an agent who would show us the ropes and help us fine-tune our skills. I vividly remember the day I stopped by Anna’s office and saw a calendar of sorts on her wall. It read “I close four transactions every month” and she was tracking her business on a weekly basis. She was consistently closing 4 transactions every month and crushing it.
At that moment, after meeting Anna, my financial thermostat was raised. Without even realizing it, Anna had raised the bar for me. Had I not seen what was possible, and had the opportunity to talk to someone who was doing it, I may not be where I am today.
This was an important lesson for me, I became aware that who you spend your time with matters, and that day I was determined to attract a tribe of people who would raise my financial thermostat, and how I could do the same for others.
In this article, I want to convey two points:
- Who you surround yourself with is everything. You want a big life? You want the freedom to pursue your passions, spend time with your family, travel, give back? Stop what you are doing and take inventory of who you spend your time with. If those closest to you are not already living the life you want to live, go find a new tribe.
- You can be anywhere you want to be in life in five years
I’m not sure about you, but I’m very much a visual person, I thrive on real-life case study examples, seeing the numbers, and knowing someone who has gone where I want to go. To prove to you my point that you can be anywhere you want in five years or less, I’m sharing my story, and my close friend Deena Iverson has agreed for me to share her story.
Deena and Dennis Iverson’s Real Estate Journey
Deena’s story began in 2010 when she purchased a turn-key single-family home in Memphis, Tennessee from a turn-key company. She paid cash for this property, and her annual cash flow was $6,800 per year.
By 2015 though, Deena married Dennis Iverson, and together they purchased eight more properties, netting a cool $52,000 per year in cash flow. This was enough income to cover their monthly bills, allowing them to achieve what we call financial independence in five years!
But here’s the thing, they didn’t stop there. You see, between 2010 and 2015 the Iversons and the Beadles became close friends, and naturally, we learned from each other. Deena and Dennis taught us that you can charge pet rent, create additional income by renting appliances, that LVP was the new gold standard in tenant-proof flooring, and so much more. In those five years, we invested alongside each other and even had a little friendly who-could-earn-more-passive-income game going on. They were my favorite investor friends so while I was working as an investor agent, I funneled the best deals to them. It was a great trade, and every day I am grateful for these two.
Fast forward to 2020, and the Iversons now own 14 properties or 29 units and they net $135,000 These two were crushing it, and so in March of 2019, Dennis said “Sayonara!” to his cushy 9-5 job at Boeing retiring TEN YEARS EARLY.
Let me highlight a few other details from Deena and Dennis’s story:
- It does not matter what age you are when you start. Just starting will get you ahead of the curve. Deena and Dennis started in their mid 40s, and now they are living it up.
- Deena is learning-based, she has paid for events, belonged to a mastermind group for years, and she sees the value in education.
- Deena and Dennis worked hard to get where they are at. After that first turn-key property, they saw the value in value-add and went all in. This allowed them to create millions in equity in their properties.
You might be thinking, “but I’m not in real estate, and I don’t know any cool friends that we can friendly compete with!” I thought you might say that, and so I’m inviting you to come to hang out with us and our super cool group of financial freedom enthusiasts in our mastermind group. Our members, they’re the best, no seriously, the freaking best.
Our members include healthcare professionals, engineers, software developers, educators, contractors, firefighters, project managers, recruiters, real estate agents, digital nomads, flight attendants, some of them work in sales, others launch rockets into space.
Several of them own small businesses, others are full-time investors. We have early retirees, and those who are just getting started. Our members own mobile home parks, do private lending, operate adult family homes, buy apartments, house hack, own Airbnb/short term rentals, or use the BRRR strategy to recycle capital.
Our members live in ID, GA, FL, KS, MO, CA, CO, WA, WY, TX, VA, NY, MA, and even Canada!
They have all paid to be a part of our group because they value their education and the opportunity that exists when they get to connect with other like-minded people. In fact, in less than 45 days from launch, a newer investor partnered with a 17-year real estate veteran . Another member is on his 100th unit purchased through our deals!
Click here to join the ROI Inner Circle.
Our members think big, act bold, invest in their personal development and value connections.
Still don’t believe me that you can be anywhere you want to be if you surround yourself with like-minded people and take action? Let me give you another example in my story.
In 2010, Travis and I owned three properties.
Two out of the three had negative equity and negative cash flow. Damn. We had spent all of our savings between remodeling our new house hack duplex, and a wedding. On December 31, 2009, I quit my job and started a new career in real estate sales. Needless to say, this wasn’t an ideal start.
Fast forward to 2015 and like the Iversons, we had achieved financial independence. In those five years, we acquired five more properties, increased the NOI on the first three, and were netting $60,000 a year in net cash flow.
Want to know the best part about 2015? My husband “retired early” from a high-paying union job with stellar benefits to help me focus on building our passive(ish) income streams.
Fast forward five more years, and in 2020, we now make about $120,000+ per year in cash flow , we have the freedom to travel the world whenever we want, and I’ve made it my purpose in life to help 1,000 families achieve financial freedom.
Why? We need travel buddies. Seriously, I know that this sounds weird, and it is a bit self-serving, but my dream is to chill in Thailand with friends, do group surfing lessons in Bali with my besties , and just enjoy our freedom together cheers-ing to the fact that we don’t have to sit in traffic and grind it out for 40 hours a week.
So there you have it, folks, two very different real-life examples of how you can be anywhere you want to be in five years or less, that is, if you’re up for a challenge and want to make a meaningful change.
Click here to join the ROI Inner Circle.